This post is in celebration of Open Access (OA) Week 2024. The theme for this year is "Community over Commercialization".
How do we incentivize people to adopt Open Access practices? We can take lessons from motivational Psychology to think about routes to better practice. Before doing so, we need to consider the current (and often sorry state) of open access.
It could be argued that in some important ways, Open Access has failed. The system of access to academic goods as currently structured is built on significant benefits to publishers and costs to libraries and authors. This benefit has been accrued by publishers due to reputational benefits: being published in Nature, Science, or Cell is highly prestigious. Yet the benefits of this prestige are necessarily limited to a few groups with lots of resources. And the beneficial attributes of open access have been captured by commercial entities. Similar problems plague the open-source community, a shift to the open ethos is the only way out.
The different types of open access also play different roles in the marketplace of academic goods. Green open access, or self-archiving artifacts, are community goods. While this can be susceptible to the tragedy of the commons, proper social investment can ameliorate maintenance and growth imperatives. This is often seen as the highest standard for open access but requires community investment. Building a sustainable infrastructure of preprints, open peer review, and overlay journals has been elusive.
The Economic Benefits and Costs of Different Colored Access
Black open access using tools such as Sci-Hub is considered piracy (hence the "black" label). From an economic perspective, piracy is symptomatic of a dysfunctional market. Indeed, part of open access' failure is due to the dominant position of publishers and their own economic imperatives. In fact, black open access can be considered a rational response to closing access to article in a research culture of sharing and finding alternate routes to success [1-3].
To focus more on the publisher's advantage, and the failure point of open access more generally, is the current state of Gold, Diamond, and Platinum open access. Gold open access involves payment of an APC (Article Processing Charges) fee to the publisher. This often reduces the burdens on libraries, as they previously paid excessive subscription fees. This is because APCs actually increase the burden on individual authors, with disappointing results on the prestige economy. Without market power for the authors (or home institutions), there is no incentive to build Diamond and Platinum access systems. In such systems, no APC fee is paid, and we get the prestige that people seek. One barrier to this is shifting the burden back to publishers, but with proper management of community resources it is the least bad option.
Up to this point, I have been speaking in economically coded language. Without thinking about various motivations, however, we cannot fully understand ways to move forward. Let's think about various intrinsic/extrinsic motivations of authors and their institutions to reclaim open access. Intrinsic motivations are properties of individual cognition, while extrinsic motivations are things that motivate individual behaviors from the outside world.
Intrinsic motivations
There are many intrinsic motivations that drive acceptance and adoption of open access. But there are many that do not, and these motivations often come into tension. Positive drivers include striving for a better community, an imperative for sharing results with the community, the ability to provide different platforms for scientific communication (datasets, hypotheses, theory, out-of-scope studies), and recognition for unsung components of the scientific process (such as technical reports or negative results). Negative drivers include a need to satiate cultural traditions, an inability to convey prestige through open means, a conflation of open access with fraud and low-quality work, and an inability to meet the quality needed to do open access successfully.
Extrinsic motivations
The multitude extrinsic motivations include institutional support, the need for career promotion, community rewards and prestige, the pressure for cost savings, and technological ease of adoption. These can be a mix of positive and negative drivers that make adoption of open access hard to justify. Interactions with open-source software can also drive open access adoption, as the commitment needed to develop shared data and code can be easily extended to other academic artifacts.
What is the path forward?
Sometimes considering motivations are not enough, and the community is much pettier and more irrational than we like to admit. It is worth thinking about eLife's model in open peer review, which in part lead to a backlash against the editorial staff [4, 5] by less sympathetic members of the scientific community (and barely-disguised corporate interests). Part of this is a disagreement about open strategies, but this is also about the gatekeeping nature the scientific community itself. The eLife model allows for papers to be preprinted, and then peer reviewed. The paper remains live on eLife's website even if the reviews recommend rejection (although the rejection is noted) [6, 7]. This is not novel amongst open peer review platforms but has rankled the more hierarchically oriented members of the scientific community. Perhaps we need to also consider "irrational management strategies", or what intrinsic motivations drive decisions that favor obsolete conventions.
References:
[1] Melvin et.al (2020). Communicating and disseminating research findings to study participants: Formative assessment of participant and researcher expectations and preferences. Journal of Clinical and Translational Science, 4(3), 233–242.
[2] Casci and Adams (2020). Research Culture: Setting the right tone. eLife, 9, e55543.
[3] Nosek et.al (2015). Promoting an open research culture. Science, 348(6242), 1422-1425.
[4] eLife latest in string of major journals put on hold from Web of Science. RetractionWatch. https://retractionwatch.com/2024/10/24/elife-latest-in-string-of-major-journals-put-on-hold-from-web-of-science/
[5] Abbot (2023). Strife at eLife: inside a journal’s quest to upend science publishing. Nature News, March 17. https://www.nature.com/articles/d41586-023-00831-6
[6] F1000 Staff (2022). Open peer review: establishing quality. March 7. https://www.f1000.com/blog/peer-review-establishing-quality
[7] McCallum et.al (2021). OpenReview NeurIPS 2021 Summary Report. https://docs.openreview.net/reports/conferences/openreview-neurips-2021-summary-report
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